Maria Gianotti

Maria Gianotti is the Director of Demand Generation at Vibes. She's passionate about growth marketing and educating other marketers on the tremendous potential of mobile. Currently, Maria serves on the Board of Directors of the American Marketing Association's San Francisco Chapter as 2019 President-Elect.

  • What’s Trending in Vibes 2019 Mobile Consumer Report

    What’s Trending in Vibes 2019 Mobile Consumer Report

    Each year, we put together a Mobile Consumer Report that consists of insights from people about what they want from their mobile experience.This year’s report provided a few surprises for us.

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  • Not Seeing ROI From SMS Marketing? Here’s What to Do

    Not Seeing ROI From SMS Marketing? Here’s What to Do

    While SMS proves to be a fantastic channel for reaching customers, with a 98% average open rate and 90-second average response time for consumers, brands are still faced with three primary challenges.

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  • Must Attend Mobile Marketing Events in the Second Half of 2019

    Must Attend Mobile Marketing Events in the Second Half of 2019

    With so many great events to choose from, it can be hard to know where to begin! Here are a few mobile marketing and digital events that we’ve got our eye on for the second half of the year.

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  • Stars of the Show: Our Customers will Take the Stage at CRMC

    Stars of the Show: Our Customers will Take the Stage at CRMC

    Vibes is delighted that we get to work with some of the biggest brands in the country and on the planet as we help them leverage mobile marketing. At CRMC, several of our customers will be speaking.

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  • Shoptalk 2019: Customer Experiences, Artificial Intelligence and Personalization are Taking Retail to a New Level

    Shoptalk 2019: Customer Experiences, Artificial Intelligence and Personalization are Taking Retail to a New Level

    Shoptalk is one of our favorite industry events to sponsor because it brings together the best and brightest in retail and technology and opens the conversation to what the future of retail holds.

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  • Shoptalk 2019: The Future of Retail is Now

    Shoptalk 2019: The Future of Retail is Now

    Once again, Vibes is proud to sponsor one of the biggest and best conferences centered around the future of retail: Shoptalk. This year’s event, looks to be even more promising than last year!

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  • What CMOs Need to Be Aware of Moving into 2019

    What CMOs Need to Be Aware of Moving into 2019

    Every year brings new challenges and opportunities for CMOs, and 2019 is no different. In a recent webinar, we discuss challenges CMOs have right now, as well as what they can expect this year.

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  • 6 Easy Steps to a Rocking 2019 Mobile Messaging Strategy

    6 Easy Steps to a Rocking 2019 Mobile Messaging Strategy

    Thinking about how you want to engage your audience in 2019 through mobile messaging? Not to worry! Here are highlights from our newest guide, 6 Steps to Becoming a Mobile Marketing Rockstar.

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  • 4 Mobile Trends That Will Take Off in 2019

    4 Mobile Trends That Will Take Off in 2019

    We’re still buzzing from all the great mobile technology information we gleaned at Mobile Next 2018. We share four mobile trends that aren’t technical or complicated, and easily implementable.

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  • Mobile Next 2018: It's All About Personalized Messaging and Mobile Experiences

    Mobile Next 2018: It's All About Personalized Messaging and Mobile Experiences

    If you’re serious about being more relevant to your customer base and aren’t yet well-versed in mobile marketing (even if you are; there’s always more to learn!), consider attending Mobile Next 2018.

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  • Mobile World Congress Americas: RCS, 4th Industrial Revolution, & More

    Mobile World Congress Americas: RCS, 4th Industrial Revolution, & More

    Every year, MWCA has several themes so that attendees can dive deep into whatever area of mobile they’re most interested in. This year, there are five key themes that we highlight for you here.

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  • Mobile Marketing 101: How to Create Effective Calls-To-Action that Drive Engagement & Conversion

    Mobile Marketing 101: How to Create Effective Calls-To-Action that Drive Engagement & Conversion

    When it comes to boosting conversion of mobile offers, Vibes knows it can be a challenge for brands less adept in mobile marketing practices. That’s why we are recaping our webinar on Mobile CTAs.

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  • Your Go-To Mobile Marketing Events List to Complete 2018

    Your Go-To Mobile Marketing Events List to Complete 2018

    We know mobile, growth, and digital marketing conferences, workshops, and events can be difficult to navigate, so we’ve created this mobile marketing event guide to assist you for the rest of 2018.

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  • Always-on: How Mobile is Changing Consumer Loyalty

    Always-on: How Mobile is Changing Consumer Loyalty

    Mobile has changed the way retailers connect with consumers through loyalty programs. By putting the focus on the customer and not the brand, you can provide value and incentive to your consumers.

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  • Drive Higher Customer Acquisition with New Insights in Mobile Marketing Analytics

    Drive Higher Customer Acquisition with New Insights in Mobile Marketing Analytics

    In a recent webinar we discuss how Vibes Advanced Analytics, powered by MicroStrategy, helps you source real-time, actionable intelligence of your mobile consumers across their buying journey.

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  • Vibes is a Sponsor of CRMC in Chicago June 6-8

    Vibes is a Sponsor of CRMC in Chicago June 6-8

    Vibes is gearing up for CRMC, a gathering of retailers to discuss marketing and CRM strategies. The conference is June 6-8 in Chicago, and Vibes will be there as a Silver sponsor.

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  • Vibes Debuts Advanced Analytics for Real-Time Insights on Mobile Marketing Campaigns

    Vibes Debuts Advanced Analytics for Real-Time Insights on Mobile Marketing Campaigns

    Vibes debuts their latest product, delivering deeper visualization into real-time mobile marketing campaign insights. Learn more about the new Advanced Analytics platform.

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  • 5 Things We Learned at Marketo’s Marketing Nation Summit

    5 Things We Learned at Marketo’s Marketing Nation Summit

    We’ve partnered with Marketo to offer marketers a seamless experience so they can better engage with customers through mobile and increase conversions through email and SMS engagement.

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  • Will We See You at the Marketo Marketing Nation Summit?

    Will We See You at the Marketo Marketing Nation Summit?

    When we find marketing brands who are aligned with Vibes’ goal of helping businesses connect with their audience in meaningful ways, we’re eager to find ways to work with them. We’re fortunate in...

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  • The Buzz at Shoptalk 2018: Experiential Retailing via Digital

    The Buzz at Shoptalk 2018: Experiential Retailing via Digital

    Last week, Vibes was soaking up the…well…vibes at Shoptalk in Las Vegas. We were the proud digital wallet ticket sponsor at this event, the world’s largest conference for retail and commerce...

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