Blog

There’s no denying that 2020 fundamentally changed how consumers interact with brands. Now in 2021, mobile is a key strategy for driving high return on investment and consumer engagement for brands.

If consumer behavior in 2020 taught us one thing, it’s that you need to meet shoppers where they are (mobile), with a flow of information that’s relevant and timely (personalized).

After a year of living through a pandemic, mobile consumers are more ready than ever to interact with the brands they love. Vibes data shows a significant increase in active subscribers.

Vibes Senior Director of Data & Analytics explores mobile marketing 12 months after the pandemic broke out

Get to know Vibes' team member Stephanie Cohrs as she takes you through a day in her life at Vibes.

Learn more on the current state of mobile and why Vibes launched our updated brand identity.

In honor of Women’s History Month, Vibes hosted a Women’s Leadership Panel to discuss inclusion and representation in modern marketing.

Curbside pickup has dramatically shifted the way we live our daily lives. Learn how brands can leverage in store and curbside pickup to offer consumers convenience and instant gratification.

Get to know Vibes team member Tanushka Shah as she takes you through a day in her life at Vibes.

Building trust with consumers is important since nearly half of consumers prioritize brands they’ve purchased from before. Learn how to leverage SMS to build trust post-purchase and generate loyalty.

With a variety of mobile channels, from SMS, MMS, Wallet, Push, and App Inbox, it's easy to feel overwhelmed. Learn to simplify with multi-channel orchestration for optimal consumer engagement.

Holiday shopping trends inform Valentine’s Day spending patterns. Leverage these lessons and learn how to optimize mobile for Valentine's Day.

Learn how brands that advertised during the Big Game missed opportunities to leverage multi-million dollar investments and strategies to win next year.

As consumers adapt to contactless shopping experiences, leverage Vibes expert mobile guidance to implement effective contactless curbside.

Get to know Vibes team member Josh Freeman as he takes you through a day in his life at Vibes.

SaaS Customer Service has traditionally been outdated, arbitrary, and inaccessible. It shouldn’t be that way. Learn how Vibes Customer Care team is redefining Customer Service in three unique ways.

Co-founders Jack Philbin and Alex Campbell reflect on the wins and challenges of 2020.

Shoppers are turning to mobile messaging to communicate with their favorite brands. Learn how to capitalize on this opportunity.