Blog

We are excited to announce the launch of ‘The Vibe’ our new podcast series for modern marketers looking to stay on the forefront of marketing and keep up with emerging technologies.

Businesses, regardless of industry, must now reimagine the role of loyalty to keep customers coming back with eagerness and intent.

If today’s brands do one thing to prepare for the holiday shopping season, it should be to make sure that their customers have as easy and effortless an experience as possible.

As businesses analyze which COVID19 consumer behaviors are permanent and reset for a fully re-opened economy, one thing is clear: expectations for a pristine customer experience remain sky-high.

Permission-based marketing boosts brands' reputations and allows them to create marketing messages that offer value to customers.

If you’re only using SMS for promotions, you’re missing out on valuable engagement with consumers. Here’s why you should use SMS for mobile surveys to drive customer engagement and product feedback.

With the rise of contactless shopping, mobile payments have shifted, creating new pathways for Mobile Wallet’s increasing popularity. Dive into how payments have shifted and what it means for Wallet.

As customers demand more hybridized services, retailers are responding fast despite the many data hurdles to grab-and-go.

Mobile can support brands as they navigate consumer behavior shifts with a flight of holiday engagement ideas ready to live up to the new standard of brand engagement in mobile shopping & dinning.

Brands are vulnerable to losing younger consumers who are less tolerant of poor digital shopping experiences and will quickly move on from brands. Here's what marketers need to know.

Widespread online activity allowed retailers access to consumer information to personalize the user experience, but privacy regulations may disrupt the ability to deepen relationships with consumers

For many customers, their first interaction with a brand happens on a mobile device, so creating a stand-out mobile customer experience is key.

Vibes Named a Leader for Second Straight Year in Gartner Magic Quadrant for Mobile Marketing Platforms

Over the past year and a half, buy online, pickup in store (BOPIS) and curbside pickup have been used as a safe bridge between in-store and online shopping.

Class is in session for this crash course on the difference between omni, multi, and cross channel marketing and why mobile helps in any strategy.

Reports reveal a person sends or receives an average of 41 texts per day. How does a brand stand out? By following six best practices to become a trusted name in a consumer's phone.

As consumer adoption continues to grow, restaurants can look to three key mobile marketing strategies to increase visits and drive loyalty and engagement across mobile.

Vibes’ Mid-Year Mobile Checkup only takes minutes but will give you the insight and recommendations on how healthy your mobile program is and how to improve in the second half of the year

With mobile adoption rapidly growing, here are the three trends in loyalty marketers need to pay attention to.