Google is partnering with major carriers and companies like Vibes to offer a native messaging client, Android Messages for RCS messaging. Using Android Messages’ native functionality, you can create enhanced experiences branded and tailored to your products and services for Android users everywhere.
What are the key features of RCS?
Benefits of RCS
Create enhanced experiences through interactive messaging
Use high-resolution multimedia to tell engaging stories to your customers
Closed loop analytics so you know who’s engaging when and where
Completely customizable based on your brand experience
Redbox is testing RCS with their customers by creating experiences focused on finding a kiosk, displaying new releases, and signing up for more relevant content.