10 Step to Digitizing Loyalty Acquisition and Engagement

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10 STEPS to Digitizing Loyalty Acquisition and Engagement The digital age is redefining loyalty. The good news is that customers are still eager to take advantage of loyalty programs. However, almost every brand has a loyalty program, and the average customer signs up for fewer than four loyalty cards. 1 What can you do to acquire loyal customers when there are many options to choose from? Your loyalty program must skillfully navigate both the physical & digital worlds. Combine the power of SMS, Push, and Mobile Wallet, and you can deliver a multi-channel experience that delivers ongoing value to your customers. 91% Regularly participate in the loyalty programs they join 1 of consumers cited SMS as their preferred means of receiving loyalty messages 3 48% ||||||||||||||||||| |||||||||||||||||||||||||||||||||||||||| ||||||||||||||||||| | |||||||||||||||||||| ||||||||||||||||||| | ||||||||||||||||||| |||||||||||||||||||| of consumers are interested in using their mobile device to check their points balances and redeem reward points 3 57% ||||||||||||||||||| |||||||||||||||||||||||||||||||||||||||| ||||||||||||||||||| | ||||||||||||||||||| |||||||||||||||||||| | ||||||||||||||||||| |||||||||||||||||||| of adults are more likely to join a loyalty program if points and rewards are automatically updated and immediately visible on mobile wallet loyalty cards 3 73% ||||||||||||||||||| ||||||||||||||||||| ||||||||||||||||||||| ||||||||||||||||||| | ||||||||||||||||||| |||||||||||||||||||||||||||||||||||||||| ||||||||||||||||||| |

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