Loyalty Solutions

  • Upgrading Traditional Loyalty Programs to Foster Customer-First, Digitally-Centered Loyalty Experiences

    Upgrading Traditional Loyalty Programs to Foster Customer-First, Digitally-Centered Loyalty Experiences

    Businesses, regardless of industry, must now reimagine the role of loyalty to keep customers coming back with eagerness and intent.

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  • 4 keys to bridging physical and digital customer experiences

    4 keys to bridging physical and digital customer experiences

    As businesses analyze which COVID19 consumer behaviors are permanent and reset for a fully re-opened economy, one thing is clear: expectations for a pristine customer experience remain sky-high.

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  • 6 Text Messaging Best Practices for Building Trust with Your Audience

    6 Text Messaging Best Practices for Building Trust with Your Audience

    Reports reveal a person sends or receives an average of 41 texts per day. How does a brand stand out? By following six best practices to become a trusted name in a consumer's phone.

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  • How Restaurants Can Build Loyalty with Mobile Messaging

    How Restaurants Can Build Loyalty with Mobile Messaging

    As consumer adoption continues to grow, restaurants can look to three key mobile marketing strategies to increase visits and drive loyalty and engagement across mobile.

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  • 3 Trends in Loyalty Marketers Need to Know

    3 Trends in Loyalty Marketers Need to Know

    With mobile adoption rapidly growing, here are the three trends in loyalty marketers need to pay attention to.

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  • What Marketers Need to Know From Apple's WWDC

    What Marketers Need to Know From Apple's WWDC

    Apple’s WWDC revealed several updates, many highlighting where mobile marketing is migrating as an industry. Read the highlights and strategy recommendations marketers need to know.

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  • The Post-Pandemic State of Mobile, Part 3: 4 Ways Retailers Can Establish an Effective Mobile Engagement Strategy

    The Post-Pandemic State of Mobile, Part 3: 4 Ways Retailers Can Establish an Effective Mobile Engagement Strategy

    Brands saw a 20 percent increase in mobile engagement clickthrough rates (CTR) in 2020 compared to 2019. These higher CTRs indicate consumers prefer mobile messaging as a main form of communication.

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  • The Post-Pandemic State of Mobile, Part 2: Mobile’s Role in BOPIS and BOPAC

    The Post-Pandemic State of Mobile, Part 2: Mobile’s Role in BOPIS and BOPAC

    Prior to the pandemic, BOPIS and BOPAC were growing. However, the pandemic forced brick and mortar retailers to significantly increase investment in digital to physical shopping.

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  • The Post-Pandemic State of Mobile, Part 2: Mobile’s Role in BOPIS and BOPAC

    The Post-Pandemic State of Mobile, Part 2: Mobile’s Role in BOPIS and BOPAC

    Prior to the pandemic, BOPIS and BOPAC were growing. However, the pandemic forced brick and mortar retailers to significantly increase investment in digital to physical shopping.

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  • Four things COVID19 taught us about consumer loyalty programs

    Four things COVID19 taught us about consumer loyalty programs

    If consumer behavior in 2020 taught us one thing, it’s that you need to meet shoppers where they are (mobile), with a flow of information that’s relevant and timely (personalized).

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  • The Post-Pandemic State of Mobile, Part 1: How Mobile Data Overcomes Today’s Retail Challenges

    The Post-Pandemic State of Mobile, Part 1: How Mobile Data Overcomes Today’s Retail Challenges

    There’s no denying that 2020 fundamentally changed how consumers interact with brands. Now in 2021, mobile is a key strategy for driving high return on investment and consumer engagement for brands.

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  • Vibes Data Reveals More Mobile Consumers Are Interacting With the Brands They Love

    Vibes Data Reveals More Mobile Consumers Are Interacting With the Brands They Love

    After a year of living through a pandemic, mobile consumers are more ready than ever to interact with the brands they love. Vibes data shows a significant increase in active subscribers.

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  • How the pandemic drove a lasting shift of brands delivering more personalized experiences to consumers

    How the pandemic drove a lasting shift of brands delivering more personalized experiences to consumers

    Vibes Senior Director of Data & Analytics explores mobile marketing 12 months after the pandemic broke out

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  • The Importance of Building Trust Post-Purchase

    The Importance of Building Trust Post-Purchase

    Building trust with consumers is important since nearly half of consumers prioritize brands they’ve purchased from before. Learn how to leverage SMS to build trust post-purchase and generate loyalty.

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  • How to Find Marketing Harmony with Mobile

    How to Find Marketing Harmony with Mobile

    With a variety of mobile channels, from SMS, MMS, Wallet, Push, and App Inbox, it's easy to feel overwhelmed. Learn to simplify with multi-channel orchestration for optimal consumer engagement.

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  • The 5 Rules to Dating and SMS

    The 5 Rules to Dating and SMS

    Are SMS marketing and dating similar? In some ways, yes! Explore the five rules that apply to a successful date and SMS program.

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  • 7 Mobile Acquisition Tactics You Need To Be Using Right Now

    7 Mobile Acquisition Tactics You Need To Be Using Right Now

    Shoppers are turning to mobile messaging to communicate with their favorite brands. Learn how to capitalize on this opportunity.

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  • 5 Mobile Goals Marketers Should Set for 2021

    5 Mobile Goals Marketers Should Set for 2021

    Now that 2021 is here, prioritize your mobile goals with insights from Vibes Customer Strategy team.

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  • 3 Ways to Prioritize High Importance Messaging & Break Through the Clutter

    3 Ways to Prioritize High Importance Messaging & Break Through the Clutter

    As customer behavior shifts, learn how to leverage SMS and email's unique benefits to create an effective marketing stack.

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  • 3 Significant (and Surprising) New Trends in 2020 Mobile Shopping Behavior

    3 Significant (and Surprising) New Trends in 2020 Mobile Shopping Behavior

    2020 holiday shopping is proving to be unique, however not in the ways that first appeared obvious heading into the key shopping period.

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