Database Growth

February 20, 2019 Tom Groom

Drive Revenue with a Mobile Subscription List

Establishing a database of responsive mobile subscribers can be difficult. Vibes helps you ignite your mobile database with personalized content that gives consumers a clear route to purchasing—and helps you see the business results you desire.

 

Phase 1

New to Mobile

  • Initial Strategy Package
  • Tap-2-Join
  • Sweepstakes
  • Digital Reveals
  • In-store CTAs
  • Multichannel Promotion
  • Acquisition Webform

Phase 2

Rising Potential

  • Content Strategy
  • Refer-a-Friend
  • Segmentation
  • Testing Plan
  • CRM Integration
  • Preference Center

Phase 3

Realizing Potential

  • Deeper Content Strategy
  • Offer Redemption Analysis
  • Product View Guide
  • Loyalty Integration
  • Automatic Loyalty Enrollment
  • Innovation Beta Programs
 

Customer Spotlight

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Chico’s made a significant impact in their first month. Their welcome offer redemption rate was a whopping 75% and drove $96 per subscriber in welcome offer revenue.

Step 1

Boost opt-in awareness with in-store signage

Step 2

Use welcome stream messaging to build acquisition

Step 3

Drive foot traffic with welcome offer redemption
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Business Impact

of smartphone users have used their phone to make progress toward a long term goal

Think with Google- Micro Moments

of ROI in performance of Vibes Retail customers based on incremental spend

Vibes- State of Retail Report

reduction in average cost- per-contact in SMS over other channels

Forrester Total Economic Research 

 

DEMO VIBES MOBILE SOLUTIONS

Text SOLUTIONS to 84237

Take a deep dive into some of Vibes scalable programs to see how your brand can come alive and engage users.

 

Packages

Starter

  • Jumpstart strategy for messaging and campaign structure
  • Five (5) recommendations for customer engagement and cross-channel management
  • Itemized CTA for digital, in store (where applicable) and print
  • Welcome stream created to maximize database retention and engage audience in initial two months
  • Platform onboarding including case studies and consultative integration support
  • Acquisition Webform

Advanced

  • Includes Starter Package, plus:
  • Personalized Tap-2-Join keyword to define by channel and/or individual
  • Preference center to capture user data and better market based on segmentation strategy
  • One (1) Reveals Program
  • MMS included for visual engagement
  • A/B Testing Program
  • Quarterly business reports with advanced analytic insights based on defined KPI's
  • Foundational strategy

Premium

  • Includes Advanced Package, plus:
  • Data match to your email base to ensure overlap is visible
  • Full content development and delivery
  • Offer redemption and/or engagement analysis and recommendations
  • Four reveals programs (one per quarter)
  • One Engagement Game
  • POS Integration
  • Comprehensive strategy
  • Advanced Analytics

Custom

  • Complete access to all platform tools
  • Custom integration support
  • Custom developed webform or preference center data gathering
  • Quarterly business reports with advanced analytic insights
  • 1-year licenses to Vibes Solution Frameworks
  • Partner to new channel programs including FB Messenger, RCS, & Apple Business Chat
 
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