Retention Solutions
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Understanding The Power of Mobile Wallet as a Channel
A guide for how to use mobile wallet in ways that will help brands drive topline growth, increase loyalty, and improve customer satisfaction.
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5 Ways to Do Your Best E-Commerce Business This Peak Shopping Season
With COVID-19 still looming, e-commerce sales will grow even more during the 2021 holidays. Make it your most successful season yet.
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Upgrading Traditional Loyalty Programs to Foster Customer-First, Digitally-Centered Loyalty Experiences
Businesses, regardless of industry, must now reimagine the role of loyalty to keep customers coming back with eagerness and intent.
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4 keys to bridging physical and digital customer experiences
As businesses analyze which COVID19 consumer behaviors are permanent and reset for a fully re-opened economy, one thing is clear: expectations for a pristine customer experience remain sky-high.
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Why You Should Use Mobile Surveys to Drive Customer Engagement and Product Feedback
If you’re only using SMS for promotions, you’re missing out on valuable engagement with consumers. Here’s why you should use SMS for mobile surveys to drive customer engagement and product feedback.
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The Difference between Omni, Multi, and Cross Channel Marketing
Class is in session for this crash course on the difference between omni, multi, and cross channel marketing and why mobile helps in any strategy.
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6 Text Messaging Best Practices for Building Trust with Your Audience
Reports reveal a person sends or receives an average of 41 texts per day. How does a brand stand out? By following six best practices to become a trusted name in a consumer's phone.
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11 Metrics to Track for Mobile Program Success
Vibes’ Mid-Year Mobile Checkup only takes minutes but will give you the insight and recommendations on how healthy your mobile program is and how to improve in the second half of the year
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What Marketers Need to Know From Apple's WWDC
Apple’s WWDC revealed several updates, many highlighting where mobile marketing is migrating as an industry. Read the highlights and strategy recommendations marketers need to know.
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The Post-Pandemic State of Mobile, Part 3: 4 Ways Retailers Can Establish an Effective Mobile Engagement Strategy
Brands saw a 20 percent increase in mobile engagement clickthrough rates (CTR) in 2020 compared to 2019. These higher CTRs indicate consumers prefer mobile messaging as a main form of communication.
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The Post-Pandemic State of Mobile, Part 2: Mobile’s Role in BOPIS and BOPAC
Prior to the pandemic, BOPIS and BOPAC were growing. However, the pandemic forced brick and mortar retailers to significantly increase investment in digital to physical shopping.
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The Post-Pandemic State of Mobile, Part 2: Mobile’s Role in BOPIS and BOPAC
Prior to the pandemic, BOPIS and BOPAC were growing. However, the pandemic forced brick and mortar retailers to significantly increase investment in digital to physical shopping.
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The Post-Pandemic State of Mobile, Part 1: How Mobile Data Overcomes Today’s Retail Challenges
There’s no denying that 2020 fundamentally changed how consumers interact with brands. Now in 2021, mobile is a key strategy for driving high return on investment and consumer engagement for brands.
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Vibes Data Reveals More Mobile Consumers Are Interacting With the Brands They Love
After a year of living through a pandemic, mobile consumers are more ready than ever to interact with the brands they love. Vibes data shows a significant increase in active subscribers.
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How the pandemic drove a lasting shift of brands delivering more personalized experiences to consumers
Vibes Senior Director of Data & Analytics explores mobile marketing 12 months after the pandemic broke out
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The Importance of Building Trust Post-Purchase
Building trust with consumers is important since nearly half of consumers prioritize brands they’ve purchased from before. Learn how to leverage SMS to build trust post-purchase and generate loyalty.
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How to Find Marketing Harmony with Mobile
With a variety of mobile channels, from SMS, MMS, Wallet, Push, and App Inbox, it's easy to feel overwhelmed. Learn to simplify with multi-channel orchestration for optimal consumer engagement.
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The 5 Rules to Dating and SMS
Are SMS marketing and dating similar? In some ways, yes! Explore the five rules that apply to a successful date and SMS program.
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3 Ways to Optimize Mobile for Valentine's Day
Holiday shopping trends inform Valentine’s Day spending patterns. Leverage these lessons and learn how to optimize mobile for Valentine's Day.
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8 Brands That Missed An Opportunity to Score With Mobile During the Big Game
Learn how brands that advertised during the Big Game missed opportunities to leverage multi-million dollar investments and strategies to win next year.
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